Salesforce Marketing Cloud Developer

Summary

Organization:	Plan International Canada
Reports to:	Salesforce Architect
Location:	Toronto, Hybrid
Status:	Permanent, Full time
Contact Level:	B

The Position

As a Salesforce Marketing Cloud Engineer, you will play a crucial role in designing and implementing solutions to enhance how we digitally connect with our constituent community. Working closely with the business, you will create personal interactions which enrich the experience for all our subscribers.

What success looks like?

Campaign Development & Execution

Design, build, and manage multi-channel campaigns (email, SMS, push notifications) using Salesforce Marketing Cloud tools such as Journey Builder, Automation Studio, and Email Studio.

Data Architecture & Management

Design and maintain Data Extensions, Lists, and synchronized data structures, with a clear understanding of Standard, Synchronized, and Salesforce Data Extensions.

Platform Integration & Automation

Integrate SFMC with Salesforce CRM and third-party platforms (e.g., Sitecore, Commercetools) using REST/SOAP APIs, Talend, or Snowflake.
Configure and schedule automations for data imports, SQL queries, triggered sends, and other recurring processes.

Development & Troubleshooting

Develop and maintain AMPscript and SQL for dynamic content personalization and data manipulation.
Monitor system and campaign performance, troubleshoot issues across journeys, automations, and email sends, and ensure platform stability.

As our ideal candidate you will have:

Minimum 3 years of hands-on experience developing solutions within Salesforce Marketing Cloud (SFMC).
Proficient in AMPscript, SSJS, SQL, HTML/CSS, and JSON for dynamic content and data manipulation.
Strong understanding of Marketing Cloud Connect, API integrations, and data synchronization strategies.
Experienced with core SFMC tools including Journey Builder, Automation Studio, and Email Studio.
Knowledge of compliance frameworks such as CAN-SPAM, CASL, and related data privacy regulations.
Proven experience integrating SFMC with Salesforce CRM and external platforms.
Deep understanding of Data Extensions, Contact Models, and Subscriber Management.
Ability to translate marketing strategies into scalable, technical implementations.

How to Apply:

To express interest in this exciting opportunity, submit your resume and cover letter by August 15, 2025.

Plan International Canada is a hybrid workplace. You will work from the office and from home.

The salary range for this position is anticipated to be between $73,000 and $91,000. We comprehensively evaluate a variety of factors to determine fair compensation, including experience, specific job-related skills, and relevant educational or professional training. Additionally, we ensure that compensation is equitable across our team and aligns with current market trends. This role also qualifies for an extensive benefits package and generous paid time off.

Plan International Canada hires based on merit and is strongly committed to equity and diversity within its community and to providing an inclusive workplace. Plan International Canada especially welcomes applications from Indigenous persons, persons with disabilities, visible minorities, women, persons of all sexual orientations and genders, and others with the skills and knowledge to productively engage with diverse communities.

If you have a disability that may affect your ability to perform in a role in which you are interested, we will be happy to discuss with you what adjustments or arrangements we can make to accommodate your needs. If your disability is likely to affect you adversely within the application process itself, please let us know (as soon as you feel comfortable to do so) by emailing gethired@plancanada.ca so that we can consider any adjustments to the process that will allow you to be considered fairly for the role.

Consistent with our Safeguarding Children and Young People Policy, the successful candidate must receive clearance by a police background check, including the vulnerable sector screen.

Applicants must be eligible to work in Canada for the duration of the work term. Proof of eligibility will be required.

What can you expect from joining a leading organization in the global movement to advance children’s rights and equality for girls?

Plan International Canada is the first non-profit organization to ever be inducted into Canada’s Most Admired Corporate Cultures Hall of Fame by Waterstone Human Capital. Here’s why: together, we have created a climate of trust and inclusivity – where diversity in people, ideas and approaches is not only respected, it’s encouraged.

We remain agile amid an ever-changing global landscape. Though we continue to evolve, our mission and strategic ambition will not change – and our work has never been so imperative. We will never stop believing in the multiplying power of girls and that every child deserves that right to learn, lead, decide and thrive. Our future success will be founded upon Plan International Canada’s 80+ year history of focusing on our mission, our core values, responding to challenges and seizing opportunities with purpose, relevance and impact.

Apply now »